Sunday 6 October 2019

Embracing The Future - Just Thinking Out Loud

Just thinking out loud.

The modern world of retailing is all about online and digital marketing - think remote access to customers.

But as Traders, we know that crowds are our lifeline and our physical connection, particularly with tourists, is very important.

We can’t deny the populations attraction to the latest retailing options so should we embrace them? Should we have an Amazon pick up point at QVM? Should we have a (wait for it) supermarket at QVM? Whatever it takes to get crowds on our patch.

Are we better to distance ourselves from those growing trends or embrace them and show that what we have to offer is intrinsic to the future, no matter where it goes?

Encouraging customers to get their stuff at QVM might mean expanding options rather than avoiding them. Consumers decide what is relevant.