Australia Post has shown itself to be a pretty innovative organisation and their latest idea offers free shipping for online orders from 40 of Australia’s biggest online retailers including Booktopia, Myer, Target, Toys’R’Us and Cotton On.
To take advantage of the free shipping you need to become a member of Australia Post’s Shipster program at an introductory cost of $9.95 and then spend a minimum of $25 on each occasion that you shop with the participating stores. Shipping costs are automatically deducted at the checkout. That special offer applies until January 1st 2018 and then a $6.95 per month fee will apply.
Offers of free or discounted shipping from the likes of Ebay and Amazon have certainly increased the expectations of consumers and the strategies that retailers need to adopt.