Private Labels Battle Big Brand Names –
there is a growing tendency for supermarkets to sell private label brands over
accepted brand names. Woolworths recent stoush with Coca-Cola over refusing to
sell its no sugar brand and some of the Franklins water range is just one
example.
Aldi does well selling its
unknown house brands and others are following suit.
This has been described as shopping
for locations rather than the old way of shopping for brands. Customers are
more likely to accept no-name products if they are happy with the buying
location and the overall experience it provides, especially if that includes
cheaper prices.
It’s Not Amazons Fault – A US Retail commentator
points out that with only 8.5% of total US Retail Sales conducted online it is mathematically
impossible to blame Amazon for the recent raft of US retailer collapses. The major
actual causes are two-fold –
1. Too many shops.
2. Changing buying patterns.
1. Too many shops.
2. Changing buying patterns.
The US
has 23.5 square feet of retail space per person, compared with 16.4 square feet
in Canada and 11.1 square feet in Australia, the next two countries with the
most retail space per capita, according to Morningstar Credit Ratings.
